At Post Haste we strive to provide our clients with the most up-to-date technology, research and papers. Our IT professionals, production staff, account managers and strategists are members of professional associations and subscribers to a number of industry publications. Below are hyperlinks and articles we’ve found relevant and interesting.
June, 2011 > Harvard Business Review > Social Media > What Most Companies Don't Know article
May, 2011 > Harvard Business Review > Digital Media > Consumer Perceptions: Coca-Cola Marketing Shifts from Impressions to Expressions' article
October, 2010 > Association of Fundraising Professionals > Fundraising > ‘Study Shows Direct Mail is a More Important Driver to Online Giving than Online Communications’ article